{"id":36372,"date":"2026-08-06T09:00:58","date_gmt":"2026-08-06T08:00:58","guid":{"rendered":"https:\/\/www.patentattorneys.ch\/?p=36372"},"modified":"2026-08-06T09:01:34","modified_gmt":"2026-08-06T08:01:34","slug":"applied-ip-masterclass-understanding-and-managing-intellectual-property-in-your-business","status":"publish","type":"post","link":"https:\/\/www.patentattorneys.ch\/en\/2026\/08\/06\/applied-ip-masterclass-understanding-and-managing-intellectual-property-in-your-business\/","title":{"rendered":"Applied IP Masterclass: Understanding and Managing Intellectual Property in Your Business"},"content":{"rendered":"

Intellectual property is often perceived as a complex field, best left to specialists. Yet a company that understands and actively manages its IP can turn it into a powerful driver of value creation, competitiveness and innovation. This is the conviction that has guided P&TS for nearly three decades \u2014 and it is precisely the goal of the Applied IP Masterclass<\/strong><\/a>, a new intensive training programme co-organised with the Swiss Foundation for Research in Microtechnology (FSRM)<\/strong><\/a>.<\/p>\n

Practical Training for Real-World Challenges<\/strong><\/p>\n

The Applied IP Masterclass is not just another theoretical course. It has been designed to help participants understand, structure and deploy an intellectual property strategy tailored directly to the reality of their business. Each module alternates between presentations, interactive discussions and real-life case studies, led by recognised specialists in the field.<\/p>\n

This programme is aimed at IP, innovation and R&D managers, business owners, executives and senior managers in SMEs or large corporations, as well as lawyers, engineers, researchers and academics looking to strengthen their practical skills in intellectual property.<\/p>\n

A Programme Structured Over Five Half-Days<\/strong><\/p>\n

The training consists of four half-day modules followed by a final session.<\/p>\n

Module 1 \u2014 IP in Business and Patents<\/strong> How to use intellectual property to create value, develop an IP action plan, and an introduction to patents.<\/p>\n

Module 2 \u2014 Other IP Rights and Searches<\/strong> Trademarks, designs, copyright, trade secrets and IP search methods.<\/p>\n

Module 3 \u2014 IP Portfolio Strategy and Management<\/strong> Filing strategies, cost management and tools for managing an IP portfolio. This module includes a sector-specific approach: participants are divided into groups according to their field of activity \u2014 Software and AI, Chemistry and Biotechnology, or Horology and Mechanics \u2014 to explore the specificities of their sector through a case study.<\/p>\n

Module 4 \u2014 Contracts and Tax Aspects of Innovation<\/strong> Ownership, IP contracts (assignment, licence, development, confidentiality, open-source licences) and tax aspects related to innovation and the valuation of intangible assets.<\/p>\n

Final Session \u2014 Presentations and Award Ceremony<\/strong> Each participant presents a personal project related to their business, followed by a group discussion and feedback session. The programme concludes with the award of diplomas to participants who have completed all modules.<\/p>\n

Please note: between Module 4 and the final session, each participant may benefit from a free one-hour consultation on a topic of their choice.<\/p>\n

The Speakers<\/strong><\/p>\n

The programme is led by experts from P&TS: Maria Maina<\/strong><\/a>, lead instructor, Christophe Saam<\/strong><\/a>, founder and CEO of P&TS, and Daniel Kraus<\/strong><\/a>, Attorney at Law, LL.M. (King’s College London). External speakers will also contribute their specific expertise to selected modules.<\/p>\n

Practical Information<\/strong><\/p>\n\n\n\n\n\n\n\n\n\n
<\/td>\n<\/td>\n<\/tr>\n<\/thead>\n
Language<\/strong><\/td>\nFrench<\/td>\n<\/tr>\n
Dates<\/strong><\/td>\n4 September \u2013 1 October 2026<\/td>\n<\/tr>\n
Location<\/strong><\/td>\nNeuch\u00e2tel (FSRM and P&TS)<\/td>\n<\/tr>\n
Format<\/strong><\/td>\n5 half-days<\/td>\n<\/tr>\n
Award<\/strong><\/td>\nDiploma<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

Detailed Schedule:<\/strong><\/p>\n